Segment Deep Dive
Pick any segmentation dimension and compare two groups. The distribution bars show the full shape of responses at each level — revealing bimodality, clustering, and spread that medians alone hide. The difference chart ranks metrics by normalized mean gap (0–1 scale), ensuring comparable magnitudes across different raw scales. Dimmed where samples are too small to trust.
A:
% of Total (A)
Median Age (A)
B:
% of Total (B)
Median Age (B)
Response Distributions
Each pair shows A (top) and B (bottom). Bar width = % of group at that score. Hover for details.
Biggest Differences (Normalized)
Ranked by normalized mean gap (A − B) on 0–1 scale — ensures comparable magnitudes across metrics with different raw scales (0–5 sliders vs 1–5 frequencies). Hover bars for IQR and raw values.